Get ahead of the conversation with Healthsocial - The Ultimate social media insights platform
From Identification of DOLs relevant to your brands, to contextualized social content benchmarking, all the way to content recommendations by the voice of the patients.
Healthsocial’s listening module enables healthcare marketeers to drive instant insights for their brands/companies with contextualized data around audiences, themes, sentiment and more!
Theme Fit Gap
Categorize themes based on conversations from all stakeholders around a disease state. Some of these themes range from symptoms & ailments, treatment options, price & insurance and more! It also provides content comparisons between your brands/company and relevant stakeholders by theme.
Benchmarking
Create your own data series with limitless benchmarks in order to understand how your brand/company compares versus competitors and other relevant stakeholders in a specific disease state.
Summary & Content Feed
Digital Opinion Leaders
Healthsocial’s DOL module enables healthcare marketeers to identify DOLs ranked by influence. It auto-generates curated lists to optimize marketing investment. In addition, provides detailed information of specific DOLs including demographics, interest areas, following, and engaging content themes by disease state.
Network Map
Identify DOLs at the center of conversations by audience type including patients, HCPs, caregivers and other relevant stakeholders. Visualize DOLs and their circles of influence across different diseases state instances. Assign a centricity score to determine influence beyond followership base. Track and measure the impact of initiatives and campaigns over time.
Pathways
Prioritize DOLs based on the likelihood of engaging with a specific brand/company. Pathways provides multiple auto-generated DOL lists, with the objective of optimizing marketing resources when it comes to influencer engagement.
Other Sub-Modules
Conversational Matrix
Centricity Report
Voices
Healthsocial's Voices module is a game-changer in the field of market research. It aggregates a massive amount of individual social media posts and distills it into a single voice. This breakthrough module allows marketeers to ask unlimited questions and get instant answers, with real-world examples. With Voices, healthcare marketeers gain unparalleled insights into the thoughts and experiences of patients.
Patients
Book a demo to get started. Get in touch now
Want to learn how Healthsocial can help you better understand and engage with patients and other relevant stakeholders? Fill out the form to book a meeting with our team of experts.
